Weight Watchers is another national brand that sees the value in using QR codes to engage with customers. They are currently running a campaign that allows for customers to scan QR codes on specially marked packages for a chance to win a $100 gift card.
You can find the QR codes on Smart Ones frozen food packages at major grocery stores such as Walmart. When the Weight Watchers QR code is scanned, the user is directed to a mobile landing page with a form. The user has the option of signing up to receive special offers and product news from their partners.
Ready to scan the QR code for your chance to win $100 from Weight Watchers? Get your smartphone and scan the OR code on the Smart Ones package at your local grocery store!
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